San Miguel and NYYC American Magic sailing together

San Miguel and NYYC American Magic sailing together

We have a lot in common. Centuries-old history and the desire to explore over the horizon.​​

That’s why the most international Spanish beer and the team with the most America’s Cups have joined forces for the 37th edition of this competition.

It’s time to step off firm ground and sail towards something truly astonishing. Together we toast the boldness, courage and unbreakable spirit of those who instead of asking ‘why?’, say ‘why not?’​

GET ON THE SEEKERS BOAT

A one-of-a-kind installation we are taking to three Mediterranean cities: Malaga, Valencia and Barcelona; to spread the excitement of the America’s Cup before the big event.

On San Miguel’s Seekers Boat you will feel part of NYYC American Magic through immersive experiences like the sailing simulator. You can also enjoy interactive tasting sessions and relax on our terrace with a San Miguel. San Miguel

IMMERSIVE EXPERIENCES

IMMERSIVE EXPERIENCES

Experience the adrenaline of the regatta and feel like one of the NYYC American Magic’s crew with sailing simulators and various interactive activities that we have prepared.

ENJOY THE BREW

ENJOY THE BREW

A space to enjoy and discover the secrets of one of the things we love best: beer. Learn about its history, the innovation behind San Miguel and the goodness of our beer.

EXPERIENCE THE AMERICA'S CUP

EXPERIENCE THE AMERICA’S CUP

Have the activities that you do stamped in the Seekers Bar, and if you complete them all, you can take part in a chance to win an America’s Cup VIP experience.

SEEKERS BAR. THE TERRACE

SEEKERS BAR. THE TERRACE

Relax on the Seekers Bar terrace enjoying a San Miguel paired with local cuisine.

VIDEO MAPPING

VIDEO MAPPING

Every night we will fill the outside of the Seekers Boat with magic with a spectacular and artistic light show. Set out on an epic journey through the NYYC American Magic images.

INTERACTIVE TASTINGS

INTERACTIVE TASTINGS

Do you know what an award-winning beer tastes like? Would you recognise the flavour of a toasted beer? Satisfy your thirst for knowledge about the world of beer and sign up for one of our free tasting sessions on the San Miguel Seekers Boat. Are you coming?

Valencia

Valencia

From 14 to 20 July
From 12 noon to 12 midnight.
Recinto Eventos Marina Norte

Discover more
Málaga

Málaga

From 27 June to 3 July
From 12 noon to 12 midnight.
Muelle de la Marina, next to the cruise terminal

Barcelona

Barcelona

From 31 July to 6 August
Plaza de Catalunya

Soon

If not in summer, when?

If you feel strongly that summer only comes once a year and it’s the best time to try new things, then we’re with you on that. So get your glad rags on, because we are all fired up and ready to dance and sail the evening away. Are you ready for summer with San Miguel?

A new San Miguel journey

A new San Miguel journey

If you’re not in town on those dates, look for our speedboat in the most popular bays along the Mediterranean coast. Come and discover the San Miguel America’s Cup special sailing edition and take part in our challenges. You can win prizes to enjoy an even greater summer.

Catalan coast: from 2 to 6 August
Valenciancoast: from 8 to 12 August
Balearic islands: from 14 to 18 August
Summer On Air

Summer On Air

This summer enjoy sunsets, relax, DJs and many surprises with your bottle of San Miguel. Find us on the coasts of the Balearic Islands, the Valencian Community, Barcelona, Girona, Tarragona, Málaga, Almería, Cádiz, Huelva, Bilbao and San Sebastián.