{"id":23564,"date":"2024-11-21T15:24:00","date_gmt":"2024-11-21T15:24:00","guid":{"rendered":"https:\/\/www.sanmiguel.com\/es\/?page_id=23564"},"modified":"2025-12-22T07:17:48","modified_gmt":"2025-12-22T07:17:48","slug":"cartel-san-miguel-1991","status":"publish","type":"page","link":"https:\/\/www.sanmiguel.com\/es\/historia\/anuncios\/carteles\/cartel-san-miguel-1991\/","title":{"rendered":"Cartel San Miguel 1991"},"content":{"rendered":"\n
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Cartel San Miguel 1991<\/h1>\n\n
\n Cuando dec\u00edamos que San Miguel se pod\u00eda beber en cualquier lugar, no brome\u00e1bamos. Lisboa, Z\u00fcrich y Par\u00eds son los escenarios de este cartel en el que demostr\u00e1bamos que nuestro car\u00e1cter internacional no era impostado, de hecho lucimos nuestros mensajes en 3 idiomas. Coincidiendo con esta publicidad nos convertimos en l\u00edder en exportaci\u00f3n en Espa\u00f1a, de ah\u00ed la frase \u201cLa cerveza especial de aqu\u00ed que m\u00e1s se bebe en Europa\u201d. Segu\u00edamos trabajando por llegar m\u00e1s lejos, pero ya entonces los estudiantes espa\u00f1oles del programa Erasmus, creado en 1987, pod\u00edan sentirse en casa al entrar en un bar y pedir su San Miguel.\n <\/div>\n <\/div>\n\n
\n \n \"Cartel San Miguel 1991\"\n <\/a>\n <\/div>\n\n\n <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":22489,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-historia-anuncios-item-cartel.php","meta":[],"acf":[],"yoast_head":"\nCartel San Miguel 1991 | Cervezas San Miguel | ES<\/title>\n<meta name=\"description\" content=\"Cuando dec\u00edamos que San Miguel se pod\u00eda beber en cualquier lugar, no brome\u00e1bamos. 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