{"id":23524,"date":"2024-11-21T12:21:42","date_gmt":"2024-11-21T12:21:42","guid":{"rendered":"https:\/\/www.sanmiguel.com\/es\/?page_id=23524"},"modified":"2025-12-22T07:17:50","modified_gmt":"2025-12-22T07:17:50","slug":"autentica-00","status":"publish","type":"page","link":"https:\/\/www.sanmiguel.com\/es\/historia\/anuncios\/prensa\/autentica-00\/","title":{"rendered":"Aut\u00e9ntica 0,0"},"content":{"rendered":"\n
\n
\n
\n

2004<\/h2>\n

Aut\u00e9ntica 0,0<\/h1>\n\n
\n En el a\u00f1o 2001 incorporamos una nueva variedad a nuestra familia, la primera 0,0% alcohol en el mercado espa\u00f1ol, la cerveza Kristell 0,0%, que unos a\u00f1os m\u00e1s tarde pasar\u00edamos a llamar San Miguel 0,0%. Para dar a conocer el cambio de nombre lanzamos esta publicidad en 2004. Quer\u00edamos dirigirnos a todos aquellos que no ten\u00edan que renunciar a San Miguel con una aut\u00e9ntica 0,0%. En los anuncios plante\u00e1bamos diferentes situaciones, pero en todas utiliz\u00e1bamos la \u201ccoma roja\u201d como c\u00f3digo para separar dos elementos que sustitu\u00edan gr\u00e1ficamente a los ceros. En este caso, la manos de la mujer.\n <\/div>\n <\/div>\n\n
\n \n \"Auténtica 0,0\"\n <\/a>\n <\/div>\n\n\n <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":22527,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-historia-anuncios-item-prensa.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-23524","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nAut\u00e9ntica 0,0 | Cervezas San Miguel | ES<\/title>\n<meta name=\"description\" content=\"En el a\u00f1o 2001 incorporamos una nueva variedad a nuestra familia, la primera 0,0% alcohol en el mercado espa\u00f1ol, la cerveza Kristell 0,0%.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sanmiguel.com\/es\/historia\/anuncios\/prensa\/autentica-00\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta 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