{"id":23368,"date":"2024-11-20T15:59:44","date_gmt":"2024-11-20T15:59:44","guid":{"rendered":"https:\/\/www.sanmiguel.com\/es\/?page_id=23368"},"modified":"2025-12-22T07:17:57","modified_gmt":"2025-12-22T07:17:57","slug":"365-dias","status":"publish","type":"page","link":"https:\/\/www.sanmiguel.com\/es\/historia\/anuncios\/television\/365-dias\/","title":{"rendered":"365 D\u00edas"},"content":{"rendered":"\n<div class=\"historia-ficha\">\n    <div class=\"row no-gutters\">\n        <div class=\"historia-ficha-info\">\n            <h2>1958<\/h2>\n            <h1>365 D\u00edas<\/h1>\n\n            <div class=\"historia-cuerpo\">\n                Durante una \u00e9poca los espa\u00f1oles asociaban la cerveza al verano. Sin duda, era el momento rey para beberla, pero en San Miguel pens\u00e1bamos que renunciar a disfrutar lo que nos gusta a unos pocos meses del a\u00f1o no ten\u00eda sentido. En 1958, lanzamos este anuncio de televisi\u00f3n para romper con la estacionalidad. El plano de un tormentoso paraje natural se contrapone con otro en el que un hombre abre su San Miguel en casa. \u00a1Todo tiempo es bueno para tomar San Miguel y tiempo era lo \u00fanico que necesit\u00e1bamos para que todo el mundo terminase por darse cuenta!\n            <\/div>\n        <\/div>\n\n        <div class=\"historia-ficha-img\">\n            <div class=\"videomodalsingle-img\">\n                <a class=\"enlace\" data-fancybox=\"\" href=\"https:\/\/youtu.be\/GR5l4SDwnvU\" target=\"\" title=\"Ver Fama Mundial\"><\/a>\n                <img decoding=\"async\" alt=\"365 D\u00edas\" srcset=\"https:\/\/www.sanmiguel.com\/es\/wp-content\/uploads\/sites\/2\/2024\/09\/365-dias-00002-332x249-c-default.webp 412w,https:\/\/www.sanmiguel.com\/es\/wp-content\/uploads\/sites\/2\/2024\/09\/365-dias-00002-554x416-c-default.webp 751w,https:\/\/www.sanmiguel.com\/es\/wp-content\/uploads\/sites\/2\/2024\/09\/365-dias-00002-554x416-c-default.webp 1367w\" sizes=\"(max-width: 500px) 412px, (min-width: 501px) and (max-width: 1366px) 751px, (min-width: 1367px) 1367px\" src=\"https:\/\/www.sanmiguel.com\/es\/wp-content\/uploads\/sites\/2\/2024\/09\/365-dias-00002-554x416-c-default.webp\" loading=\"lazy\" \/>\n                <img decoding=\"async\" class=\"play_video js-play-video\" src=\"https:\/\/www.sanmiguel.com\/es\/wp-content\/uploads\/sites\/2\/2026\/05\/d1b29847de0021ef2cd3d1506dcaf316-63x63-c-default.webp\" alt=\"Play\">\n            <\/div>\n        <\/div>\n\n\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":22409,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-historia-anuncios-item-tv.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-23368","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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