{"id":23070,"date":"2024-11-14T10:46:39","date_gmt":"2024-11-14T10:46:39","guid":{"rendered":"https:\/\/www.sanmiguel.com\/es\/?page_id=23070"},"modified":"2025-12-22T07:18:11","modified_gmt":"2025-12-22T07:18:11","slug":"long-neck","status":"publish","type":"page","link":"https:\/\/www.sanmiguel.com\/es\/historia\/cervezas\/san-miguel-especial\/long-neck\/","title":{"rendered":"Long Neck"},"content":{"rendered":"\n
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1993<\/h2>\n

Long Neck<\/h1>\n\n
\n 1993 es el a\u00f1o del cambio. Introducimos el modelo Long Neck, con el que conseguimos estilizar la botella. Este dise\u00f1o no fue solo una cuesti\u00f3n est\u00e9tica tambi\u00e9n permit\u00eda que la cerveza resbalase mejor Esta botella tambi\u00e9n unific\u00f3 nuestro mercado local con el internacional, ya que se convirti\u00f3 en el est\u00e1ndar para todos los lugares en los que est\u00e1bamos presentes. Los \u00fanicos elementos que cambiaban, seg\u00fan el pa\u00eds en el que se consum\u00eda, eran la etiqueta y la chapa.\n <\/div>\n <\/div>\n\n
\n \n \"Long Neck\"\n <\/a>\n <\/div>\n\n\n <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":22192,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-historia-ficha-cervezas.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-23070","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nLong Neck | Cervezas San Miguel | ES<\/title>\n<meta name=\"description\" content=\"1993 es el a\u00f1o del cambio. 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